This is a collaborative project with an agency to design various signage for a campaign at 7-11 and Food Court locations. The concept involves mixing and matching Lay’s Max with existing 7-11 menu items to create new snack combinations. The design scope includes menu displays, presenter standees, and price menu signs.

Lay’s x Doritos Front Counter Motion

Lay’s MAX Store Mockup 2023

7-11 Lay’s MAX Front Counter Motion

Lay’s MAX Front Counter Menu

Lay’s MAXX Standee in a store

Menu sign, Information sign

Lay’s Shelf POSM Design

Designed snack display stands for a department store campaign.

Artwork for Campaign